Da Nang is known for its beaches, its banh mi, and its sunsets. What most visitors don't expect to find is an artisan brioche bakery delivering Nutella-loaded desserts to their door at midnight. But here we are.
Da Nang's Dessert Scene: More Than You Think
The city's food scene has evolved rapidly over the last few years. Alongside the Vietnamese street food classics and beach-side seafood, a new wave of artisan food concepts has taken root — particularly in the expat-heavy Mỹ An and Mỹ Khê neighbourhoods.
For dessert lovers, this means genuine options beyond the standard café fare. And at the top of that list, for anyone who has tried it, is Nutella brioche.
What Makes a Real Artisan Brioche?
The word “brioche” gets used loosely — you'll find it on supermarket shelves in plastic packaging and on café menus where it refers to a generic sweet bread. A real artisan brioche is something different entirely.
It starts with a dough rich in butter and eggs, slowly fermented for flavour and texture. The result is a crumb that's impossibly light yet deeply rich — a kind of structured cloud that holds toppings without going soggy. It's the ideal vehicle for Nutella, fresh fruit, and whipped cream.
At Sugar Daddy Da Nang, every brioche is made to order. You're not reheating something that's been sitting in a display case since 2pm — you're getting it fresh, warm, and built for your order.
The Menu: What to Order
Sugar Daddy has four dessert brioches, each with its own personality. Here's how to choose:
Customise your order
Every dessert can be customised with add-ons from the Make It Irresistible menu:
- Extra Nutella — +25,000 ₫ (no explanation needed)
- Extra Whipped Cream — +20,000 ₫
- Extra Fruit — +25,000 ₫
- Oreo Topping — +15,000 ₫
- Go Crazy (Nutella + Cream + Fruit) — +49,000 ₫
Why It's Better Than What You'll Find on Grab
This deserves a direct answer, because it's a real question. Grab has dessert options in Da Nang — why is Sugar Daddy different?
It's made to order. Most Grab dessert options are pre-made and reheated. Sugar Daddy makes each brioche fresh when you order it. The difference in texture is immediately obvious.
The quality of the brioche itself. The base product is a proper artisan brioche, not a generic bread roll with toppings added as an afterthought. This matters more than any topping choice.
It's 10% cheaper to order direct. Sugar Daddy has its own ordering website — sugardaddydn.com — where every item is priced 10% below the Grab price. The Red Temptation is 149,000 ₫ on Grab; it's 134,100 ₫ when you order direct. Same product, same delivery, less money.
Where to Find It
Sugar Daddy Da Nang is located at 306 Đ. Đoàn Khuê, Ngũ Hành Sơn, Đà Nẵng — in the heart of the Mỹ An expat neighbourhood, a short walk from the beach.
They deliver across Da Nang, with free delivery on orders above 400,000 ₫. The kitchen is open daily from 16:00 to 03:00 — late enough for post-dinner desserts and well into midnight-craving territory.
You can also pre-order outside opening hours for a specific future time slot — useful if you know you'll want dessert at exactly 22:30 after your beach dinner.
Tips for First-Timers
- Order via the website, not Grab — you'll save 10% automatically, no code required.
- Start with the Red Temptation if you can't decide. It's the most popular for good reason.
- Add Extra Nutella. You won't regret it.
- Order above 400,000 ₫ (roughly 3 items) to hit the free delivery threshold.
- Pre-order if you're planning ahead — the scheduling feature lets you pick a delivery slot up to 7 days in advance.
The Verdict
If you're an expat in Da Nang, this is the dessert delivery you've been looking for. If you're a tourist, this is the kind of local gem that makes a trip memorable — not because it's exotic, but because it's genuinely excellent.
Artisan Nutella brioche, made to order, delivered to your door, 10% cheaper than Grab. It's the kind of thing that sounds too good to be true and turns out to be exactly as good as advertised.
Ready to try it?
Open daily 16:00 – 03:00 · Free delivery above 400,000 ₫ · 10% cheaper than Grab